Needle is a conversational intelligence platform for market research and customer discovery. It can find social conversations where buyers discuss relevant issues, search on 13 platforms such as Reddit, HN, GitHub, etc., convert new intent signals into qualified leads, and has functions such as multi-platform search, keyword and brand monitoring, AI analysis, etc. It can also collect competitive intelligence and discover brand mentions, and help teams with lead generation, market research and validation, competitive intelligence analysis, etc.